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What Taylor Swift Taught Me About Connection
As Taylor Swift’s concert fever swept through the city, it brought with it a wave of joy, optimism, and inclusivity, […]
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Helping your customers this Spring
Spring into action to stay top of mind
Lockdown life is here. If you’re not in it, you’re probably still affected […]
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How to build your personal brand without embarrassing yourself
“Hello, I’m pleased to meet you. My name is…”
Oh no, you’re already judging me.
7 seconds is all it takes for […]
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How Stories Help You Sell Better Online
Originally published in Internet Retailing on 5 September 2019
Was there ever a greater love story than that of Rhonda and Ketut […]
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The Rallying Power of Digital
As I watched the latest update emerging from Hong Kong, apart from trying to understand the cultural, economic and political […]
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Does your profile show the powerful proof of who you are?
As a press photographer for an established newspaper in Sydney, my husband Toby Zerna has been covering major news, sporting, political and […]
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What are 3 things Meghan Markle can teach us about Online Influence?
Look, I’m not going to lie. I’m definitely a Royals fan.
And I’ve been intrigued, like most, with the wedding, the […]
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The opposite of Standing Out
What is the opposite of Standing Out?
I would say the opposite is being invisible.
Unnoticed, perhaps irrelevant.
The opposite is not when […]
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The Master of Your Message
Were you captivated, like me, by the movie “The Greatest Showman?”
From the colourful scenes and characters, the brilliant acting, songs […]
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The darling days of digital
Imagine if you were to set a time lapse camera over your street from when you were born until now.
You […]
