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Are you using a 3-STAR model and expecting a 5-Star response?
Can you remember a hotel experience where you booked for three stars or below? What was it like?
Or worse, can […]
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Does your profile show the powerful proof of who you are?
As a press photographer for an established newspaper in Sydney, my husband Toby Zerna has been covering major news, sporting, political and […]
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What are 3 things Meghan Markle can teach us about Online Influence?
Look, I’m not going to lie. I’m definitely a Royals fan.
And I’ve been intrigued, like most, with the wedding, the […]
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The Re-Organisation of Influence
Part 1: Anyone Can Grab the Microphone
I remember when I was about 12 and I was in my first singing […]
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Unlock the Power of Your People
“We’ve just expanded our company, and so now our mandate is to position our business to the marketplace,” he said. […]
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Talking Personal Brand with Speaking Industry Expert Leanne Christie
Stand Out Effect Interview 002
How do you show up each day to work?
How do you take control of your personal […] -
Your Year. Your Story.
Lessons from the Look Out
I was leaving the house bundled up with bags, prams and two run-about kids ready to […] -
Confidence Killers
When fear holds you back from social success
Confidence was in every step, when Bridget (from the popular film Bridget Jones […] -
My Personal Quest for The Stand Out Effect
In other words, time to do the work
Have you heard of a quest? A personal mission. An adventure. A commitment. […] -
The Stand Out Effect
Standing Out is not a new concept
The quest to STAND OUT in a crowded marketplace and to attract attention from […]