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WOW your customers in an Online World
Urban Brew Coffee Case Study
While the pandemic has all but wiped out retail stores, the online retailer is thriving in […] -
Does your profile show the powerful proof of who you are?
As a press photographer for an established newspaper in Sydney, my husband Toby Zerna has been covering major news, sporting, political and […]
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Confidence Killers
When fear holds you back from social success
Confidence was in every step, when Bridget (from the popular film Bridget Jones […] -
The Stand Out Effect
Standing Out is not a new concept
The quest to STAND OUT in a crowded marketplace and to attract attention from […] -
Perth Hair Salon Grows Business by 25% with Influencer Marketing
When a young woman walked into stylish Perth Hair Salon, Circles of Subiaco, and asked for free hair extensions in […]
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Case for Credibility
Are you the real deal?
How do you know if someone is credible and to be trusted by what they post […] -
How to stay consistent (without going crazy)?
Can I make a confession? One the challenges that I’ve been working through recently, is how to remain consistent.
Being consistent […]
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How often should I post on Social Media?
Working with a range of business clients, I frequently get asked questions about the mechanics of social – how often, […]
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Uncover your Brand Personality
Why I’m sticking with my financial planner…
And why we choose personality over product
My financial planner’s name is Jess (Hi Jess).Jess […]
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Confessions of a Small Business Start Up
The mystery of getting noticed when time and money are at a squeeze
A year ago today I was sitting in […]